ABOUT ME
Offering over a decade of experience in the sales and marketing industry, working within corporate roles
such as operations, management, finance and public relations.
Results-driven professional with extensive experience and performance through execution of relationship building, sales and marketing management, business development, short/long term strategic planning and project management. Successful experience in Sales, Marketing and Operations Management. Demonstrated skills in client relationships, branding, public relations, staff supervision and leadership. Proven track record in enhancing productivity and profitability for multiple entities through relationship building, communication and negotiation abilities.
HOBBIES & INTERESTS
Birthdate
Phone
Website
Address
: 11-29
: 1 (732) 966-6160
: sharon@saltyreddogmarketing.com
: www.saltyreddogmarketing.com
: 188 Flax Hill Road, Unit B1
Norwalk, CT 06854
Boating
Networking
My Dog
Reading
RESUME
SUMMARY OF QUALIFICATIONS
SUMMARY OF QUALIFICATIONS
OPERATIONS MANAGEMENT
Managed daily performance of multiple business locations co-consecutively. Oversaw sales, management, inventory control and compliance. Recruited, trained, and supervised teams of over 20 employees at a time. Developed and managed client relationships to maximize service satisfaction.
SALES & MARKETING MANAGEMENT
Motivated employees to achieve performance goals to ensure productive sales and business operations. Generated high-volume sales which created repeat/referral business that created continued sales growth. Create, develop and endorse new sales and marketing tactics for all clients. Monitor weekly growth through social media and google analytics. Promote and educate on product knowledge. Identify and improve organizational development aspects that would improve online and in-person marketing.
CONSULTING
Trained clients in Social Media, Marketing, Email Marketing and Microsoft applications. Created literature and handbooks for clients to guide them through standards of their training. Trained with groups and corporations with as many as 20+ people using PowerPoint presentations. One-on-one meetings with clients to help them increase sales through learning tactics and strategies. Trained franchisees and management for a major corporation.
PUBLIC RELATIONS
Advertised and marketing events through Chamber of Commerce and local business development counsels. Created and executed press releases locally and internationally.
EDUCATION
BACHELOR DEGREE
Thomas Edison University - Trenton, NJ
Studied Concentration in Nuclear Medicine
BACHELOR DEGREE
Post University - Waterbury, CT
Candidate for Bachelor Degree in Marketing
GROUPS & AFFILIATIONS
Fairfield Network
of Executive Women
President
Social Media, PR, Website
2014 - present
Post University
Marketing Advisory Board
2016 - present
Network of
Executive Women
Board Member
Social Media
2016 - present
Greater Norwalk
Chamber of Commerce
Member
2017 - present
Gold Coast Connect, LLC
Business Interviews/Writer
2017 - present
Gold Coast BNI
Marketing Position
2018 - present
MY SERVICES
WEBSITE DESIGN
Creation of new websites and redevelopment of current. Implement SEO into design.
EMAIL MARKETING
Creation of email marketing templates and campaigns.
CONSULTING & TRAINING
Consulting with small businesses and entrepreneurs with creation of marketing and business plans. Train in social media and email marketing tools.
SOCIAL MEDIA MARKETING
Experienced in social media platforms such as Facebook, LinkedIn, Twitter, Instagram and more.
PUBLIC SPEAKING & RELATIONS
Public speaking in different topics around social media and marketing. Liaison between client and media.
MICROSOFT APPLICATIONS
Design and training with Microsoft Word, Excel and PowerPoint.
SKILLS
Project Management
Strategic Planning
Team Building
Event Planning
& Management
Social Media Marketing
New Business
Development
Marketing Strategy
& Consulting
Email Marketing
Public Speaking
Team Management
Sales Management
Microsoft Professional
PORTFOLIO & PROJECTS
"Accessibility from beginning to end created the most amazing experience for my business needs. Sharon Arena understands my area of expertise and goals to push me for maximum results. Thus far I have been at a slow pace but with there aid everything is coming along as it should."
"I've recently started with Sharon Arena and have so far been very pleased. She is creative with a great attention to detail. I particularly enjoy meeting with her monthly to coordinate our ideas, progress and future plans. A+."
"I am thrilled to work with Sharon Arena for marketing assistance for my business. She is very good at listening and coming up with creative ideas to attract customers. I don't have much time in the day, and she helps alleviate a lot of the tasks for me. I would highly recommend Sharon and her services that she provides!"
CONTACT
ADDRESS
188 Flax Hill Road, Unit B1
Norwalk, CT 06854
PHONE
+1 (732) 966-6160